What is a Website review? and how can it help your business?

Many companies often neglect monitoring and evaluation of the company website after it has been launch. Everybody is interested and makes comments in the first few weeks, then it is forgotten. Only is something wrong, is action taken. An independent website review can also be called a website audit, or website evaluation.

In financial terms, every business has their company accounts checked by an independent auditor or accountants. The results provide an accurate financial position of the company at a certain point in time and are necessary for government tax records and the companies bank.

A professional website reviewer or Mystery Shopper of websites, are the independent eyes and ears that every on-line business needs. After one to two hours of investigation, you can receive a report listing any problems, found, checks on sitemaps, broken links and additional suggestions for site improvements. Many problems are located in basic code or in spelling mistakes.

Traditional businesses, hotels, banks, stores, shops, restaurants, garages, etc use physical mystery shoppers, and there are around 1 million of them, all supplying feedback to the company which requested the audit. But most have forgotten that their website is often the first place people visit before deciding what to purchase and where.

There is no such thing as a free website review. There is always a catch, often you have to register and agree to terms which then provide you with a stream of email marketing ads. Know what you want, pay for it and then use the information provided. No catch, you are in control. See the free website audit we conducted, and what it shows.

We also have a page on Squidoo that covers Website Reviews. More of this topic is covered in Wikipedia's Mystery Shopper article.